Cross Selling Training

International Consulting Firm - Cross Selling Training

International Consulting Firm - Cross Selling Training

Consulting and Professional Services Industry Sales Training

International consulting firm dealing with full range of compensation and benefits services was missing opportunities to cross-sell.

Business Issue

A world-wide consulting firm was losing business with current clients and needed to train their staff on cross-selling opportunities.

Sales Training Needs Assessment

This consulting firm realized that a large percentage of their staff of actuaries and practitioners were very reluctant to sell and were therefore missing many cross-selling opportunities. 

Sales Training Solution

Sales Training And Results, Inc. (STAR) designed a special Selling Skills workshop for actuaries and other practitioners to teach them how to cross-sell by asking great questions and exploring client needs, and to present service information more effectively.  The participants were transformed from "reluctant sellers" to "consultative professionals."

Relevant training materials available for managers through our sales meeting kits product line, specifically Pre-Call Planning, Questioning Skills, and Handling Objections.   

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