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Sales Training for Petroleum Industry Professionals - Petroleum Company - Negotiation Training
Petroleum Industry Sales Training
Purchasing department at multi-national petroleum firm improves negotiation skills
Business Issue
A multi-national petroleum firm had made a series of acquisitions, and wanted to upgrade the negotiating skills of the new consolidated purchasing department.
Sales Training Needs Assessment
Sales Training And Results, Inc. (STAR) interviewed the Senior Vice President of Procurement to identify the training needs for the entire purchasing department. Negotiation skills and following a negotiation process were two of the most pressing needs, so STAR then distributed a negotiation skills survey to the various employees. The results of this survey identified several common areas for improvement, such as planning for major negotiations, asking better questions, and becoming more skillful at giving and getting concessions.
Sales Training Solution
STAR designed a customized Negotiation Workshop (non-sales) for the purchasing department to address the skill deficiencies identified above. The workshop focused on external negotiations with vendors and suppliers. Customized role-plays were written and used so that each person could practice in real life situations. The workshop concluded with each purchasing manager applying the skills and completing a planning form for an upcoming negotiation. STAR monitored the results of these negotiations, and the client reported that the procurement department collectively estimated that they had saved hundreds of thousands of dollars.
Now Available:
Free Sales Training Webinars
The following three online sales training webinars provide an example of our teaching approach
"Selling During a Business Downturn"
"25 Most Difficult Negotiation Tactics"
"Strategic Prospecting & Business Development"
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