Sales Training Workshops
STAR provides sales training programs for sales, sales management, customer service & other sales support personnel, and business professionals such as owners and top executives. Selling skills are critical to everyone involved in the sales process, and STAR offers a variety of sales training programs for every level of sales experience - from basic workshops for the sales novice to more advanced skill training for the seasoned sales professional. STAR clients choose from various training delivery methods; including Sales Coaching, instructor-led sales training, Online Sales Training, or a combination of the three.
Our sales training programs ensure that your sales professionals have the selling skills and tools needed to strengthen customer relationships and exceed their sales objectives.
Once we customize a sales training workshop for you, we’ll send one of our senior instructors - all of whom are former sales professionals and managers from major corporations - to your office for on-site training.
The STAR Sales Training Customization Process
STAR’s sales training programs are customized through a 3-step process to ensure that you and your sales team get the most out of the workshop:
- Prior to the Workshop - We meet with you in advance and conduct one or more of the following: interviews, focus groups, and needs analysis.
- During the Workshop - Rather than teach through lecture, we engage workshop participants with our practical, pragmatic teaching style. Our instructors, who all have sales experience, focus on real life role-play and active discussion. We even provide planning tools to all participants so that they can apply what they have learned to use in their day-to-day activities.
- After the Workshop - To ensure that your sales force retains and applies the information they learn, we offer follow-up sales coaching and reinforcement services. All workshop participants receive free Sample Reinforcement Kit. Other reinforcement services are offered in-person or for your own self study, such as our sales coaching kits.
Online Training Options: The Essential Selling Skills online series, which includes nearly 6 hours of online sales training focuses on the skills needed to sell effectively in today's business environment and provides practical tools to help you become a more consultative and value oriented sales professional. Session 1 How Selling Has Evolved is free, so use it as a no-cost way to preview the series. The series is divided into 12 sessions, each about 30 minutes in duration.